EFFIE
SILVER - A08. Travel, Leisure and Media - Fiji - Where Happiness Comes Naturally
D&AD.
WOOD - Digital -Use of Trends & Tactical Marketing - Air New Zealand, Bring on Winter
WOOD - Entertainment - Use of Talent & Influencer - AFP, Crime Interrupted
WOOD - Entertainment - Audio - AFP, Crime Interrupted
SHORTLIST - Media - Use of Talent and Influencers - Air New Zealand, Bring on Winter
SHORTLIST - Entertainment - Radio & Audio – AFP, Crime Interrupted
CANNES LIONS.
SILVER - Creative Strategy - Crime Interrupted
BRONZE - Entertainment - Crime Interrupted
BRONZE - Social and Influencer (Real-time response) - Air New Zealand, Bring on Winter
SHORTLIST- Radio & Audio (Podcast) – Crime Interrupted
SHORTLIST- Creative Strategy (Collaboration) – Crime Interrupted
SHORTLIST- Radio & Audio (Voice & Activation) – Aussies, Get Alexa. Because Alexa Gets Aussies.
SHORTLIST - Press - I&J, Everyone Wants Them
SPIKES.
GOLD - Direct Use of Social / Digital Platforms - Crime Interrupted - AFP
GOLD - Radio & Audio C03. Branded Content / Podcasts - Crime Interrupted - AFP
GOLD - Media (Breakthrough on a budget) - Air New Zealand, Bring on Winter
SILVER - PR (Use of celebrity, influencers) - Air New Zealand, Bring on Winter
SILVER - Direct (Travel/leisure) - Air New Zealand, Bring on Winter
SILVER - Entertainment A05. Audio Content - Crime Interrupted - AFP
SILVER - Media - Use of Audio Platforms - Crime Interrupted - AFP
SILVER - Innovative use of Radio & Audio - Crime Interrupted - AFP
BRONZE - Entertainment (Use of talent) - Air New Zealand, Bring on Winter
BRONZE - Digital (Real-time response) - Air New Zealand, Bring on Winter -
BRONZE - Digital (Influencer/talent) - Air New Zealand, Bring on Winter
BRONZE - Direct Social Behaviour - Crime Interrupted - AFP
BRONZE - Entertainment - Audience Engagement & Distribution Strategy - Crime Interrupted - AFP
SHORTLIST - Direct (Copywriting) - Air New Zealand, Bring on Winter -
SHORTLIST- Direct (Real-time response) - Air New Zealand, Bring on Winter
SHORTLIST - PR (Travel/Leisure) - Air New Zealand, Bring on Winter
SHORTLIST - Radio & Audio – Aussies, Get Alexa. Because Alexa Gets Aussies.
SHORTLIST - Brand Experience – Aussies, Get Alexa. Because Alexa Gets Aussies.
SHORTLIST - Integrated - Mortein - Louie the fly hunt.
WEBBYS.
HONOREE - Podcasts - Creativity & Marketing - Crime Interrupted - AFP
HONOREE - Podcasts - Best Branded Podcast or Segment - Crime Interrupted - AFP
HONOREE- Social - Make Nuclear Weapons the Target - Redcross
CLIOS.
SILVER - Streaming/Downloadable Content - Crime Interrupted - AFP
SILVER - Entertainment - Crime Interrupted - AFP
SILVER - Voice Activated Technologies - Alexa Gets Aussies - Amazon Alexa
LIAs.
SILVER - Podcast - Crime Interrupted
SILVER - Radio & Audio - Crime Interrupted
FINALIST - Branded Entertainment - Crime Interrupted
ONE SHOW.
MERIT - Interactive, Online & Mobile - Online Advertising - Native Ads - AFP - Crime Interrupted
MERIT - Radio & Audio - Online - Branded Podcast - AFP - Crime Interrupted
SHORTLIST - Social media - Social Post - Air New Zealand, Bring on Winter
SHORTLIST - Social media - Real-time Response- Air New Zealand, Bring on Winter
SHORTLIST – Direct – Aussies, Get Alexa. Because Alexa Gets Aussies.
SHORTLIST – Experiential & Immersive – Aussies, Get Alexa. Because Alexa Gets Aussies.
SHORTLIST – Interactive, Online & Mobile – Aussies, Get Alexa. Because Alexa Gets Aussies.
AWARD.
SILVER - MEDIA - N.02 Use of Audio Platforms - Crime Interrupted
SILVER - MEDIA - N.03 Use of Branded Entertainment and Content - Crime Interrupted
BRONZE - DIGITAL - A.07 Other - Crime Interrupted
BRONZE - PR & PROMOTION - F.02 Best Use of Content - Crime Interrupted
BRONZE - RADIO & AUDIO - H.02 Branded Audio and Podcasts, Campaign - Crime Interrupted
BRONZE - BRAND INNOVATION - M.01 Brand Engagement - Crime Interrupted
BRONZE - Creative Strategy - Crime Interrupted
BRONZE - PR and Promotion - Best Use of Unpaid Talent & Influencers - Air New Zealand, Bring on Winter
BRONZE - Social Media - Best use of Social Media - Air New Zealand, Bring on Winter
BRONZE - Social Media - Tactical - Air New Zealand, Bring on Winter
BRONZE - Social media - Use of Talent and Influencers - Air New Zealand, Bring on Winter
BRONZE - Direct - Direct Response (Any media) - Air New Zealand, Bring on Winter
BRONZE - Digital Manipulation - Voiceless, The Truth is Hard to Swallow
BRONZE - Photography Campaign - Voiceless, The Truth is Hard to Swallow
BRONZE - Photography - Voiceless, The Truth is Hard to Swallow
BRONZE - Photography - 2013 - Voiceless, The Truth is Hard to Swallow
BRONZE - Social Media - Redcross, Make Nuclear Weapons the Target
BRONZE - Digital Media - Redcross, Make Nuclear Weapons the Target
FINALIST - Use of Digital Platforms - Mortein, Australia’s most wanted fly
FINALIST - DIRECT - B.03 Direct - Crime Interrupted
FINALIST - PR & PROMOTION - F.14 Reactive Response - A Stay on Ramsay Street
FINALIST - Crime Interrupted - RADIO & AUDIO - H.08 Innovative Use of Radio & Audio - Crime Interrupted
FINALIST - CREATIVE STRATEGY - P.01 Creative Strategy - Fiji, Where Happiness Comes Naturally